It was bound to happen sooner or later. And does it really make a difference to those that are watching? In person there's ads on the boards, the power play is sponsored by some company, the jumbotron looks like it has 15% of it's screen space dedicated to something or the other. On the TV it's one ad after another.
As long as I can get a jersey without the patch I will be content. And that time is probably going to end sooner rather then later too.