touchable Posted January 13, 2015 Share Posted January 13, 2015 From TSN: http://www.tsn.ca/talent/flames-rookie-files-trademark-applications-for-johnny-hockey-1.181721 "Johnny Hockey" is following in the footsteps of "Johnny Football" -- right into Canadian and U.S. patent and trademark offices. After NFL quarterback Johnny Manziel turned heads while winning the Heisman Trophy and made headlines by trademarking the term "Johnny Football" while starring at at Texas A&M, the NHL's Johnny Gaudreau is following suit during his own breakout rookie season with the NHL's Calgary Flames. TSN has learned that Gaudreau, winner of the Hobey Baker Award as U.S. college hockey's best player last year, has trademarked the term "Johnny Hockey" with patent and trademark offices in both Canada and the U.S. Like Manziel, Gaudreau wants to slap his name on sports equipment and apparel, not to mention athletic shirts, sleepwear, athletic tops, shorts, skirts and gloves. Gaudreau's application is pending in both countries. "We were concerned that people were going to abuse the Johnny Hockey name, coming out with Johnny Hockey shirts and stuff and we wanted to make sure that did not occur," Lewis Gross, Gaudreau's agent, told TSN. "We felt that Johnny was going to be a special player and if he takes off the way we felt he could, he has the potential to have endorsement opportunities that could be very valuable." Gross, who filed the trademark application on Gaudreau's behalf, said his colleagues have confirmed that no one had filed for the "Johnny Hockey" trademark. Gross wouldn't say how much the trademark would cost. Gaudreau, 21, who is listed at 5-foot-9 but has been previously described by teammates as being 5-foot-6, has scored 13 goals and added 19 assists in 42 games with Calgary this season. "We've had quite a bit of discussion about what he might do endorsement-wise and we're trying to narrow things down," Gross said. "He's still just a rookie and want him to focus on playing. He signed with Bauer and we've also done a deal with Pizza Pizza in Calgary and has an auto deal as well. We're looking at other possibilities. Johnny Hockey is just a name to us. When you watch Johnny play, there's something unique and special. All you hear about is his size but he does things on the ice so electrifying." Gross said he couldn't confirm Gaudreau's actual height. "I haven't specifically measured him," Gross said, chuckling. My first reaction was that it seems a bit distasteful and show-boaty. But from reading the article, it seems like it's just the agent's idea and he's just trying to protect Gaudreau's commercial interests down the road. As long as Johnny's not getting a big ego (considering he's still a rookie) and is still concentrated on hockey, I don't really have an issue with it. And if he ends up coming out with some clothing lines or whatever, good for him. What do you guys think? Link to comment Share on other sites More sharing options...
Twilight Sparkle Posted January 13, 2015 Share Posted January 13, 2015 this guy's not gonna be a sidney crosby. get outta here Link to comment Share on other sites More sharing options...
TOMapleLaughs Posted January 13, 2015 Share Posted January 13, 2015 I have yet to be 'electrified' Link to comment Share on other sites More sharing options...
drummer4now Posted January 13, 2015 Share Posted January 13, 2015 this guy's not gonna be a sidney crosby. get outta here bro he just wants the royalties down the line you know when he is a superstar like Martin St. Louis... Link to comment Share on other sites More sharing options...
TOMapleLaughs Posted January 13, 2015 Share Posted January 13, 2015 And his agent sounds like a used car salesman. Link to comment Share on other sites More sharing options...
goalie13 Posted January 13, 2015 Share Posted January 13, 2015 Agents are supposed to look out for their player's best interest. It sounds like he is doing his job here. Link to comment Share on other sites More sharing options...
touchable Posted January 13, 2015 Author Share Posted January 13, 2015 this guy's not gonna be a sidney crosby. get outta here I don't think anyone is claiming he will be. But if his rookie season is any indication, he's a good player. Link to comment Share on other sites More sharing options...
SynysterGates Posted January 13, 2015 Share Posted January 13, 2015 The whole Johnny Hockey thing really grinds my gears Link to comment Share on other sites More sharing options...
Toni Zamboni Posted January 13, 2015 Share Posted January 13, 2015 Johnny Canuck may have a beef with this. Link to comment Share on other sites More sharing options...
GoaltenderInterference Posted January 13, 2015 Share Posted January 13, 2015 Reminds me of when Matt Kassian complained that we referred to Zack Kassian as "Kassassin" because he'd trademarked it. Link to comment Share on other sites More sharing options...
Dogbyte Posted January 13, 2015 Share Posted January 13, 2015 Meh, whatever, sure expecting big things from a small package. Link to comment Share on other sites More sharing options...
touchable Posted January 13, 2015 Author Share Posted January 13, 2015 Meh, whatever, sure expecting big things from a small package. That's what she said? Link to comment Share on other sites More sharing options...
TOMapleLaughs Posted January 13, 2015 Share Posted January 13, 2015 Good think they didn't go with Johnny Flames, because that's pretty close to the whole Johnny Storm/Human Torch Marvel thing. Pacioretty should maybe look into a 'Max Power' nickname and trademark. Because Homer Simpson taught us that was cool. He'll have to race Max Domi, Max Reinhart and Max Lapierre to that though. Seems like a nice kid, but this reeks of arrogance and I hope he gets destroyed. Link to comment Share on other sites More sharing options...
drummer4now Posted January 13, 2015 Share Posted January 13, 2015 Good think they didn't go with Johnny Flames, because that's pretty close to the whole Johnny Storm/Human Torch Marvel thing. Pacioretty should maybe look into a 'Max Power' nickname and trademark. Because Homer Simpson taught us that was cool. He'll have to race Max Domi, Max Reinhart and Max Lapierre to that though.Seems like a nice kid, but this reeks of arrogance and I hope he gets destroyed. Scott Stevens destroyed? Link to comment Share on other sites More sharing options...
Down by the River Posted January 13, 2015 Share Posted January 13, 2015 Good think they didn't go with Johnny Flames, because that's pretty close to the whole Johnny Storm/Human Torch Marvel thing. Pacioretty should maybe look into a 'Max Power' nickname and trademark. Because Homer Simpson taught us that was cool. He'll have to race Max Domi, Max Reinhart and Max Lapierre to that though.Seems like a nice kid, but this reeks of arrogance and I hope he gets destroyed. He's doing it for the financial opportunities, not because he thinks he's a hall-of-famer. This move makes tons of sense. Link to comment Share on other sites More sharing options...
TOMapleLaughs Posted January 13, 2015 Share Posted January 13, 2015 Scott Stevens destroyed?No, just breaking his spirit will suffice. Link to comment Share on other sites More sharing options...
touchable Posted January 13, 2015 Author Share Posted January 13, 2015 No, just breaking his spirit will suffice. Stevens broke a few "spirits" in his day. Link to comment Share on other sites More sharing options...
Fox Mulder Posted January 13, 2015 Share Posted January 13, 2015 Good for him. I'd rather see him get the benefits than some shell company that knows/cares nothing about hockey. Link to comment Share on other sites More sharing options...
canuktravella Posted January 13, 2015 Share Posted January 13, 2015 his puny body wont last a playoff when real hockey starts look out for a open ice hit it will be so bad not sure how a kid that small hasnt been crushed yet but it will happen makes kariya look like a giant Link to comment Share on other sites More sharing options...
Fox Mulder Posted January 13, 2015 Share Posted January 13, 2015 It would be even better if he found a way to turn his 'brand' into a way to help others get into hockey as well. Link to comment Share on other sites More sharing options...
Recommended Posts
Archived
This topic is now archived and is closed to further replies.