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Why Sportsnet loves to hate us

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Slegr

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Apart from the local broadcast team, have you ever noticed how Sportsnet articles and media tend to rip on the Canucks every chance they get? And also the Ottawa Senators? All of the Canadian teams get much more positive attention. 
The reason why this is may surprise you. It actually has to do with sponsorship. The Canucks and Sens are the only two Canadian teams that are not affiliated with Scotiabank (as we’re all too aware after seeing those unsightly TD ads on the black skate jersey).  
So what does that have to do with anything? Scotiabank has massive influence on the media and promotion end of things. They are involved in all of it. Scotiabank hockey day in Canada. They help decide all kinds of NHL related things. Scotiabank is a sponsor of programming on Sportsnet, including Wednesday Night Hockey, Hockey Day in Canada and Hometown Hockey. And they care nothing about the Canucks and Sens to the point where they belittle the organizations every chance they get through their influence on Sportsnet.

Follow the money. How did the Canucks get such an unfair opening for the schedule this season, putting them on a disastrous road trip? Hmm, television companies shouldn’t have influence on that kind of thing, do they? Is it just coincidence the Leafs are at home every Saturday for hockey night in Canada?

One big bank is largely to blame. Sportsnet is just the puppet. 

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May have something to do with being bad teams that aren’t Toronto or Montreal. 
‘The Canucks deserve any and all bad press they have received this year. In their entire existence this has mostly been a dysfunctional team and this year outstrips all others for dysfunction. 

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8 hours ago, Slegr said:

Apart from the local broadcast team, have you ever noticed how Sportsnet articles and media tend to rip on the Canucks every chance they get? And also the Ottawa Senators? All of the Canadian teams get much more positive attention. 
The reason why this is may surprise you. It actually has to do with sponsorship. The Canucks and Sens are the only two Canadian teams that are not affiliated with Scotiabank (as we’re all too aware after seeing those unsightly TD ads on the black skate jersey).  
So what does that have to do with anything? Scotiabank has massive influence on the media and promotion end of things. They are involved in all of it. Scotiabank hockey day in Canada. They help decide all kinds of NHL related things. Scotiabank is a sponsor of programming on Sportsnet, including Wednesday Night Hockey, Hockey Day in Canada and Hometown Hockey. And they care nothing about the Canucks and Sens to the point where they belittle the organizations every chance they get through their influence on Sportsnet.

Follow the money. How did the Canucks get such an unfair opening for the schedule this season, putting them on a disastrous road trip? Hmm, television companies shouldn’t have influence on that kind of thing, do they? Is it just coincidence the Leafs are at home every Saturday for hockey night in Canada?

One big bank is largely to blame. Sportsnet is just the puppet. 

the media reflects the attitude of the fanbase. it's an appeal for clicks and it works, because trashing the team is what moves the needle in vancouver. 

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42 minutes ago, tas said:

the media reflects the attitude of the fanbase. it's an appeal for clicks and it works, because trashing the team is what moves the needle in vancouver. 

I think the reverse is true.  The media shapes the attitude of the fanbase.  And negativity gets more clicks

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Eastern people are jealous of where we live. It’s been that way for a long time.  They used to plan to retire here, but now they can’t afford that.  So they hate us even more.  Too bad for them.  They can freeze in winters and boil in summers.  

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1 minute ago, Master Mind said:

Or, it has something to do with the Canucks poor record and poor decision making over the past decade...

No.  It’s they’er jealous of our fabulous city and region, and that they can’t afford to retire here. They hated us when Gillis built our super good teams, and celebrated our loss in the Final.  It’s 100% jealousy of where we live, and knowing they can’t afford to retire here. 

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I've seen the power and influence Scotiabank has in the NHL and the Canucks are on the outside looking in with the Sens. Even when we have strong years, we never get the credit we deserve, and it will stay that way as long as this sponsorship remains the same - you can bank on it.

https://www.justice.gov/opa/pr/bank-nova-scotia-agrees-pay-604-million-connection-commodities-price-manipulation-scheme

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They don't love to hate us.

 

They read the fanbase, same thing with our media.

 

Look at the posts you see here, knee jerks, lots of em.

 

Look at Canucks fb, Twitter, reddit, hf boards etc.

 

We are crazy and they say things to accumulate traffic.

 

For example, Friedman saying that Canucks may dangle Demko...

 

I guarantee you Demko isn't getting traded, how many times has JR called Demko an "all star goalie" and remember JR was a goalie. That's high praise coming from a former NHL goalie. Also JR tells it like it is.

 

We have been spoiled here since we traded Bertuzzi for Luongo in the goalie dept.  Even in the dark Benning days We still had Ryan Miller and Jacob Markstrom before Demko took over.

 

Demko gets injured this season and our backups shit the bed and all of a sudden Demko is Trade bait?

 

It is not easy to find good goaltending in this league, so many teams struggle with it.

 

Demko isn't going anywhere.

 

Shut up Elliot.

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They give the people what they want. Outsiders want to hear about how bad it is in Canuckland, and no one is harder on the Canucks then the fans. Of course the media is also laying into the franchise.

 

That being said, it's all well earned. What they possibly say positive about the team right now?

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46 minutes ago, Alflives said:

No.  It’s they’er jealous of our fabulous city and region, and that they can’t afford to retire here. They hated us when Gillis built our super good teams, and celebrated our loss in the Final.  It’s 100% jealousy of where we live, and knowing they can’t afford to retire here. 

The attitude is pretty pathetic. Canucks management might not have the best rep over the years but there are many examples of that thru the league. HNIC broadcast on Saturday night and no matter how badly the Oilers or Flames are playing they get their tires pumped. Almost as bad as the Laffers. With the Canucks they look for another way to bring them down. I can jus imagine the song and dance when Horvat is traded east.   

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Eastern bias ,it also exists within our fed gov. (Western alienation.) it also exists within our provincial governments standardized services or lack of it the further north you go. It also exists with American peoples ignorance of Canada. Living in northern BC and having lived in Vancouver twice, I see it in how our local television stations represent or report on current provincial topics.Very lower main land centric. Unless it’s a big story. And even then half the time the story comes out misrepresented. population within the province ,outside of the lower mainland is comparable, but many regions continue to feel left out. that said 80% of Canada’s population is in the eastern provinces and actually below the 49th parallel.  the country is vast so it only makes sense that media jumps on the negative first. With an inability to really know the day to day reality’s. 

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28 minutes ago, Boudrias said:

The attitude is pretty pathetic. Canucks management might not have the best rep over the years but there are many examples of that thru the league. HNIC broadcast on Saturday night and no matter how badly the Oilers or Flames are playing they get their tires pumped. Almost as bad as the Laffers. With the Canucks they look for another way to bring them down. I can jus imagine the song and dance when Horvat is traded east.   

If we changed sponsors to Scotiabank, my money is on the fact that this would change. We’re outsiders of the special club right now. We’d even get included in little contests like this one:

https://scotiabankhockeyclub.com/skaters/#form

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