Yes, because of that.
And they will probably win the cup, oh joy <sarcasm>... And they win the cup one time and LA wants to be known as a "hockey town". College basketball has more fans and ranks higher than the Kings in terms of popularity. Heck the raiders and chargers probably have more fans from what I've seen. So the thought of Bettman salivating for a coast to coast Final is sickening. It's not his doing, but you know he luvs it! Gotta please the bandwagoneer fans in Socal.