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Bettmans revenge, Budweiser


Sonar64

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new sponsors every year...if this is league wide...great for the NHL. That must have been one hell of a sponsorship deal. If you drink beer, you will end up buying budweiser soon enough...you will then probably get to enjoy the taste and associate it with the Canucks. You will then go buy a budweiser to watch a game at home to simulate the game experience of Rogers Arena.

yup...basic consumer behaviour and product association. same with pepsi.

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I will never buy a beer at a hockey game again. There is never any good selection and the prices are just plain stupid. Anyone drinking beer at a hockey game is just stupid.

Just bring a flask of your favorite drink like most of us and put it in your girlfriends purse so they can't search and find it ;)

You want a nice beer? Try Black Bute. A bit hard to find in BC but definitely worth it if you love porter.

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