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Kings arena to be renamed Crypto.com Arena

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It doesn't really matter in the long haul. It's just more advertising revenue.

 

I'm waiting for naming rights to be acquired by a very non-traditional product/company which we don't normally see, like the RestoraLAX, or Viagra, or feminine hygiene products. It would give sports writers hundreds of opportunities for twisted headlines. Or, get a product which reflects the team which occupies that building. "Huggies House" for a younger team (think about it before using this for the Canucks), "Depends Bowl" for a very veteran group of players, something like that...

 

                                                  regards,  G.

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